Survey Conclusion

based on the 1 week period to work out this survey and the result is acceptable,nothing much surprise.

we found KFC still maintain very well for the loyalty customer.Basically people think about fried chicken will direct go to KFC rather than go Mcdonald or Marrybrown.Some else having a rumor about KFC is Malay main food,but in the kepong metro prima outlet the chinese customer are much more than other race,it prove the KFC customer data based are huge just based on the living area.KFC original or spicy chicken are the most customer choose ,it show KFC fried chicken recipe are still famous and customer still love it,beside of the implicit,KFC burger series are totally lost the market,if customer need a burger will go Mcdonald rather than KFC.Usually Customer going KFC is alway with group to enjoy the family or friend gathering time.

  Last but not least,the survey conducted by Tunku Abdul Rahman College Advance Diploma In Business Studies(International Business)(2012 batch) student Chong Chee Keat 12WBA 08128,all the data and survey are doing in KFC,Metro prima ,Kepong,the data are only using on education purpose and strictly other using without notice.